Back to Basics

12th August 2019
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It’s getting to the point in summer where it’s just too hot to think about putting effort into what you’re wearing.

There is nothing as enduring as the concept of basic staples - a closet built on a streamlined selection of items that make day-to-day dressing infinitely easier.

Go minimal and go back to basics that you'll get a ton of usage out of.

Foundational pieces that serve as the perfect primers for your everyday outfits, coming to you Wed 14 Aug 8PM

In petit piqué, this short sleeved dress has a polo shirt button closures and is fitted with a pleated skirt bottom. A tennis-inspired piece with a flowing, feminine silhouette. Adorned with a cute cherry embroidered patch embellishment along the chest, and made with a luxe polo pique material and buttoned up collar, this dress featuring a polo fit and pleated skirt is an elegant, feminine interpretation of a classic to boost your summer wardrobe. The tennis inspired silhouette brings distinction and stylish flair to this revisited classic. A stylish sporty look awaits you in this easy one piece that puts a fun and feminine twist on athleisure and casual sportif. Comfort and simplicity coexist in this casual, laidback number set to bring effortless ease to your everyday wear. Functional buttons. Concealed side zip closure. Made of polo pique on top, with cherry embroidery patch, thick cotton polyester blend for pleated skirt. One colour only. Available in sizes S, M & L.

Size S: Ptp 15”, Waist 12.5”, Hips 20”, Down 32.5”
Size M: Ptp 16”, Waist 13.5”, Hips 21”, Down 33”
Size L: Ptp 17”, Waist 14.5”, Hips 22”, Down 33.5”

*Model is UK6, 173cm. She wears size S.

 

This soft and flowy minimalist number features an unfailing classic look in white and black, and crafts the perfect LBD or LWD. Loose, flowy, and lends floaty movement to every step, along with a fresh look in our favourite classic hues, the classic trapeze silhouette is endlessly flattering and easy to wear. Stand out in simplicity in this elegant and effortless number that balances a soft drape and intricate structure, finding the harmony of an elegant, breathable piece that is ideal for warm seasons, the office and off duty days alike. Widely considered a forgiving dress style for how it lays on the body, the floaty trapeze is architectural and airy at once. Sport this easy look that is both polished and comfortable today. The dress is an ode to simplicity: a simple, comfortable, flattering trapeze shape with a rounded neckline. This easy-fitting trapeze dress makes flying through the warmer months in style a breeze. A fluid tank trapeze tent dress is timeless and classic with a high neckline and a beautifully draped A-line silhouette. Fully lined, not sheer. Slip on style with back keyhole closure. Made of cotton polyester blend. Comes in black and white. Available in sizes S & M.

Size S: Ptp 16.5”, Waist 21”, Hips unrestricted, Down 32”
Size M: Ptp 17.5”, Waist 22”, Hips unrestricted, Down 32.5”

*Model is UK6, 173cm. She wears size S.

 

Troubled over what to wear for a casual day outdoors? This classic dress in breezy cotton would be a convenient go-to dress when you’d like to look stylish without the fear of overdressing for the occasion, and with the desire to stay cool in our tropical climate. You don’t need loud colours to make a statement. Moreover, the clean look sets the stage for the texture created by the fabric gathered at the waist for a flattering shape. This dress drapes dramatically at your torso for a slightly avant-garde aesthetic, but its stark simplicity makes it easy enough to wear every day. Featuring an oversized shape for flattering shoulders, rolled up sleeves that end at the elbow and then cinched at the waist with its attached sash to create a unique and contemporary silhouette. Simply slip on this easy to wear shift dress for a quick and stylish ensemble! Belt is attached to dress for a more naturally cinched look. Elasticised at waist. Features front wrap skirt style that can be tied to the front or to the back, depending on which way you prefer. Easy, pullover style. Made of polo pique material. Comes in coral pink and black. Free sized.

Ptp: 20”
Waist: 15” – 18”
Hips unrestricted
Down: 34”

*Model is UK6, 173cm.

 

This pared-back, easy ruched tee dress fashions the perfect fit! Rendered with a crew neckline, short sleeves and fitted body, its ruched side detailing creates an incredibly flattering silhouette that helps define and accentuate you in all the right ways. Featuring a high quality fabrication and construction for the utmost style and fit, this cotton dress is designed with a lightly heathered fabrication to create a soft textured appeal. Style for the warm weather with sneakers, slides or wedges! Designed for everyday with all-day comfort in mind, this scoop-neck tee dress is crafted with short sleeves and side ruching that flatters. You'll love creating dress-up or dress-down looks with this basic knit dress that features a double-ply skirt. Easy, pullover style. Keep it cool and casual in a tee dress this season. This everyday dress is best for laidback weekends. With side ruching and an overlapping tulip wrap style front hem, these extra touches elevate this minimal basic with stylish flair. Dress is lined, double ply skirt. Easy, pullover style. Made of stretchy jersey cotton. Comes in ash grey and blush pink. Available in sizes S & M.

Size S: Ptp 18” – 20”, Waist: 15.5”, Hips: 16.5” – 18.5”, Down: 34” – 36”

Size M: Ptp 19" - 21", Waist 16.5", Hips 17.5" - 19.5", Down 34" - 36"

*Model is UK6, 173cm.  She wears size S.

 

We love the super-soft jersey, perfect fit and rich variety of the basic tee dress. So it made sense to take them to new lengths. Behold the loosely fitted midi tee dress: fits you to a -you guessed it - tee. The soft touch jersey feels amazing on your skin whilst the relaxed cut means that you can lounge around or get up to your usual business. A comfortable fit in a figure-flattering silhouette, a twisted tie knot at the waist adds shape to this effortless tee shirt dress, and side pockets provide a cosy resting place for your hands and all those trinkets! Your favourite tee shirt is now your favourite dress, this dress features a crew neck, short sleeves, and an easy to wear, slouchy fit, in a midi length. A casual-luxe dress for the party circuit, this dress presents a roomy silhouette and the soft, well-draped blend of cotton jersey slub gets a beautiful boost from its wonderfully soft fabric. Straight, simple and semi-fitted, this shift tee dress effortlessly shifts from desk to dinner. Comes with side pockets! Easy, pullover style. Made of stretchy jersey cotton. Comes in thyme green and black. Free sized.

Styled with Circle of Life Rattan Bag.

Ptp: 18” – 20”
Waist: 16.5” – 18”
Hips: 20”
Down: 49.5”

*Model is UK6, 173cm.

 

We love the super-soft jersey, perfect fit and rich variety of the basic tee dress. So it made sense to make them in different lengths – midi and short version. Behold the loosely fitted casual tee dress: fits you to a -you guessed it - tee. The soft touch jersey feels amazing on your skin whilst the relaxed cut means that you can lounge around or get up to your usual business. A comfortable fit in a figure-flattering silhouette, a twisted tie knot at the waist adds shape to this effortless tee shirt dress for a naturally cinched look that presents a laidback and enduring style to your basic wear – a piece you can get a ton of usage out of. Your favourite tee shirt is now your favourite dress, this dress features a crew neck, short sleeves, and an easy to wear, slouchy fit, in an easy-to-wear short length. A casual-luxe dress for the party circuit, this dress presents a roomy silhouette and the soft, well-draped blend of cotton jersey slub gets a beautiful boost from its wonderfully soft fabric. Straight, simple and semi-fitted, this shift tee dress effortlessly shifts from desk to dinner. Easy, pullover style. Made of stretchy jersey cotton. Comes in black, thyme green and marigold. Free sized.

Ptp: 18” – 20”
Waist: 16.5” – 18”
Hips: 20”
Down: 35.5”

*Model is UK6, 173cm.

 

Made of sun-kissed denim, this apron dress is particularly sexy from behind thanks to the crisscross straps and the functional buttons that run all the way down its back. We love it layered over a tee or tank, or simply wear it on its own. Designed to show off your waist and reveal a touch of skin at the back, this boldly crafted denim apron dress has retro roots given a modern feel. It comes in a full skirted sculptural silhouette for maximum twirling and free spirited vibes. Create a fun and fearless look with this playful and youthful ensemble with side pockets and a buttoned back for an attitude-filled weekend. Crafted in cool indigo blue denim, with an apron cut, button back fastening, this is an achingly cool denim edit that should make your summer wish list. Comes with side pockets! Unique button back style of wearing. Criss cross straps at back with full button down style. Button back style. Made of denim cotton fabric. One colour only. Available in sizes S & M.

Size S: Ptp 16”, Waist 13”, Hips unrestricted, Down 43” – 44.5”
Size M: Ptp 17”, Waist 14”, Hips unrestricted, Down 43” – 44.5”

*Model is UK6, 173cm. She wears size S.

 

This sublime slouchy fit tee is built from a soft cotton in a relaxed fit that can be worn as a super-oversized tee or as a tee shirt tunic dress. Opt for a basic tee in this season’s favourite neutral colour hues, this easy tee features a v-neck, medium sleeves, chest pocket and side slits. Elegantly oversized to add cool dimension to your body, this piece is finished with a single oversized chest pocket as an ode to the utility trend. Slouchy and boxy oversized tee with dropped elbow length sleeves for an effortless casual touch. Complete in a high-low hem with cheeky side slits. The relaxed fit never ceases to be comfortable. With enough weight and length to give it a dramatic slouch and a good curve-flattering silhouette, the neckline on this piece is shaped in a soft V-shape for a softer and relaxed look. This is the pared-back basic that should grace everyone’s wardrobe – they pull together an entire outfit handily, elevate jeans and even out skirts or fancy pants. If you ask us, there is nothing as enduring, versatile, or democratic as the staple tee shirt. In a magical combination of neckline and drape, this is all you will ever want to wear! Draped fabric and dropped shoulders make this perfectly oversized, on-trend fit a favorite for any shape. With a heathered, wonderfully worn-in look, this one´s good to go over jeans or tucked into your favorite skirt. Easy, pullover style. Made of stretchy jersey cotton. Comes in black, ash grey and white. Free sized.

Styled with Denim Redefined Dungaree Shorts.

Ptp: 21.5”
Down: 26.5” – 28”

*Model is UK6, 173cm.

 

This easy and simple babydoll top is an artful concoction of architectural volume and feminine flair. Deceptively minimal in form, the blouse features an amazing abundance of details: an overlapping ribbon-tie closure round the back, stylish drop-shoulders and subtle gathers in the middle that go up to the back that marks the look of this pared back top. We gave the popular babydoll top a fun makeover by including a tie back for a romantic measure. A playful and airy top, this is fashioned in a relaxed-fit babydoll silhouette with gathered seaming all around the chest, a perfect combination of comfortable and cute! Innocence with a slight edge, this babydoll is so adorable and would go with all your separates! Slip on style with tie ribbon back wearing. Made of cotton linen blend. Comes in white and navy blue. One size only.

Styled with Made to Comfort Pants Black and Made to Comfort Pants Khaki.

Ptp: 21”
Down: 22”

*Model is UK6, 173cm.

See you at our launch on Wednesday, 14 Aug, 8pm!

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